Abstract: Today the Indian mutual fund industry is considered as one of the major and prominent player in the Capital Market. Mutual fund being a long term investment avenue is still relatively new for majority of Indian investors. The rate of savings in India is above 32% which is the second highest in the World after China. But still the Indian investors prefer Bank deposits, Post Office savings, and investment in physical assets like Gold and Real Estate. The Mutual Fund Industry has failed to tap the new investors, in other than metro cities in the past years. However the rate of investment in mutual funds has increased as compared to the past data, but still it is lower as compared to the developed countries. The paper aims to provide insights into the major challenges that the industry is facing currently. Also the paper will also concentrate on the available opportunities which the industry can focus to get more investors attention, which in turn will increase the investment in mutual funds.
Keywords: Mutual Funds, Capital Market.
Title: A Critical Analysis of Mutual Fund Industry in India
Author: Aashka Thakkar
International Journal of Management and Commerce Innovations
ISSN 2348-7585 (Online)
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