Abstract: Handloom is one of the ancient methods of making cloths by hand which exemplifies the richness of our country. It provides employment opportunities to millions of people in the rural and suburban belts of our country. Customers are satisfied with the handloom product because of its quality and price but there expectations are more in designs. Government should support the hand loom weavers by providing proper incentives and subsidy. Product research should be strong to improve the expectations of the customers. Foreign trade must improve; it helps to bring unforeseen changes in the present scenario.
Keywords: Handloom weavers, Customers Satisfaction, Customers expectation.
Title: A Study on Customer Satisfaction and Customers Expectation regarding hand-Loom Weavers among Erode Town
Author: Dr.S.Poongodi, S.Gowri
International Journal of Management and Commerce Innovations
ISSN 2348-7585 (Online)
Research Publish Journals
