Abstract: Agriculture Sector of Indian Economy is one of the most significant aspects of India. The Indian government introduced many schemes and also set up the Ministry of Food Processing Industries to stimulate the agriculture sector of Indian economy and make it more lucrative. However it was never seen as an attractive option to the working class nor the educated youths of today. The primary objective of this research is to identify the factors that influence the youth’s intention to become agricultural entrepreneur, and to analyze the relationship of the various factors with the intention of youth to become entrepreneur. In this research, 250 youth in Chennai were selected from the population of graduated students in Chennai. This study used both qualitative and quantitative where the respondents were selected using convenient sampling. The respondents selected were all students of management studies who have been imparted with entrepreneurship knowledge as a part of their curriculum and also have knowledge on the importance of agricultural sector in lifting our Indian economy to new heights. In the first finding is all respondent agrees that attitude, acceptance and knowledge are the factors that influence the youth to become agriculture entrepreneurs. The second finding indicates that attitude and acceptances are the main factors which significantly influence the youth intention in agriculture entrepreneurship and also revealing that knowledge factor is not significant in influencing the intention of youth to become agricultural entrepreneurs. The open-ended questions reveal other factors which influenced the educated youth to become entrepreneurs are; family support, government support, family income and promotion through various expos. These findings provide insight to the government officials in the ministry of agriculture to resolve unemployment issues and achieve successful economic growth through the agriculture sector.
Keywords: Agricultural entrepreneurship, influencing factors for a literate youth, agriculture to resolve unemployment issues and achieve successful economic growth.
Title: A Study on the Influencing Factors for a Literate Youth to Take up Agricultural Entrepreneurship
Author: M.K. Soumiya devi
International Journal of Management and Commerce Innovations
ISSN 2348-7585 (Online)
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