Ambitions, Goals and Actions: A Qualitative study of entrepreneurial orientation of Indian SME Entrepreneurs

Parshotam MAKHIJA, Ashwani GOEL

Abstract: Research has shown impact of Entrepreneurial Orientation on the venture performance. Pro-activeness being an important trait in Entrepreneurial Orientation is demonstrated in the actions and inactions of entrepreneurs. The present qualitative study of eight Indian SME (small and medium enterprise) cases examines how pro-activeness is translated in the strategic intents behind activities of highly successful entrepreneurs and how the activities of passive entrepreneurs are devoid of clear strategic intents. The research attempts to link entrepreneurial ambitions to entrepreneurial orientation and further to activities the entrepreneurs indulge in at certain time points of their enterprise evolution.

Keywords: Entrepreneurial Orientation, Strategic Intent, pro-activeness, entrepreneurial activities.

Title: Ambitions, Goals and Actions: A Qualitative study of entrepreneurial orientation of Indian SME Entrepreneurs

Author: Parshotam MAKHIJA, Ashwani GOEL

International Journal of Interdisciplinary Research and Innovations

ISSN 2348-1218 (print), ISSN 2348-1226 (online)

Research Publish Journals

Vol. 7, Issue 1, January 2019 – March 2019

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Ambitions, Goals and Actions: A Qualitative study of entrepreneurial orientation of Indian SME Entrepreneurs by Parshotam MAKHIJA, Ashwani GOEL