Abstract: The purpose of this research was to assess the analysis of strengths and opportunities and performance of projects and was carried out in sustainable food initiative project as the case study with the following objectives; to identify the contribution of information gathering on the performance of in Sustainable food initiative project, to find the influence of identifying strengths on performance of Sustainable food initiative project and to establish the role of identifying opportunities on the performance of sustainable food initiative project. The researcher reviewed both empirical and theoretical literature related to Analysis of strengths and opportunities on project performance. The research design used was descriptive while the population is 120 employees of sustainable food initiative project and the sample size is 92 respondents selected using purposive and simple random sampling techniques. Data collection tools were questionnaires and interviews while analysis and interpretation was based on percentages and frequencies. The researcher found out that information gathering is carried out in order to assess what can be done in the project in order to improve performance, information gathering in sustainable food initiative project is important in ensuring that the project performs, information gathering in relation to the opportunities that exist in the environment helps improve project performance and that due to analysis of the project strength based on the information gathered, the project has been able to improves its performance by using its strength to become more competitive and performing and identification of project opportunities has contributed a lot to increase in project performance and that analysis of project strength and opportunities contribute to project performance, the better the project scanning in terms of strength an opportunities the better the project performance. There is a positive relationship between identification of strength and opportunities and project performance. The researcher concluded that information gathering through its attributes contributes to project performance indicated by gathering information related to environment, information related to opportunities from environment, information related to company strengths. It provides the project with the opportunity to know the strength and opportunities that arise from the operational environment and that identifying project strengths in a project contributes to project performance through helping the project to take advantages of opportunities, helping the project to handle environmental challenges, helping the project to perform and helping the project to increase market leverage, indicated by large market share, improved performance, profitability levels and sustainability. The researcher recommended that project implementers should always ensure that they have enough information of the environment in which they perform as well as their internal strength and that projects should always take advantage of their strength to improve performance since it is a major attribute of performance.
Title: ANALYSIS OF OPPORTUNITIES AND STRENGTHS ON THE PERFORMANCE OF PROJECTS; A CASE STUDY OF SUSTAINABLE FOOD INITIATIVE PROJECT GASABO DISTRICT
Author: FRED HIRWA, Dr. PATRICK MULYUNGI
International Journal of Social Science and Humanities Research
ISSN 2348-3156 (Print), ISSN 2348-3164 (online)
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