Abstract: Collectively, the problem of unemployment has been a global issue, even among the developed nations, and especially the developing nations. Due to the global economic crisis, one consequence of this to the business domain has been the punitive reduction in the number of workforce and this in turn suggests the need for self-employment and the creation of new businesses. This would create a concrete industrial fabric to support the creation of employment and welfare. For this reason, the need for employment generation becomes desirably indispensable. The aim of this research work is to examine the essential roles that entrepreneurial traits and economic incentive factors would play with the mediation of entrepreneurial motivation for an effective self-employment start-up accomplishment. Thus, this is expected to bring a reduction in the poverty level, improved living standard as well as to earn more income and have a better career as a means of sustenance for potential entrepreneurs. For this purpose, it is essentially important to make an examination of such vital factors, which may constitute the basics necessary to effect self-employment particularly from the context of entrepreneurial traits and economic incentive factors that would motivate the potential entrepreneurs to achieve success in self-employment start-up. The methodology used in this research was based on a positivist philosophy that entails a deductive approach with a quantitative technique through a cross-sectional survey. The data were collected with a questionnaire as an instrument for the survey. To attain the objectives of this research, the data of this study were analyzed using PLS-SEM Path Algorithms, Bootstrap path coefficients and Sobel test statistics. The statistical significance of relevant path coefficients that are fundamental in measuring self-employment among potential entrepreneurs was assessed and evaluated.
Keywords: entrepreneurial motivation, entrepreneurial traits, economic incentive factors, potential entrepreneurs, self-employment.
Title: Antecedents of a New Business Start-Up among Potential Entrepreneurs: The Role of Entrepreneurial Motivation
Author: Muhammad Adamu, Mahani bint Mohammad Abdu Shakur
International Journal of Management and Commerce Innovations
ISSN 2348-7585 (Online)
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