Abstract: Organizations are currently facing the retirement of many senior employees and the challenge of retaining young talent. The paradigm shift in the same is known, however few studies have empirically substantiated generational differences in work values. This study “COMPARATIVE ANALYSIS BETWEEN GENY AND BABY BOOMERS TO STUDY EFFECTS ON WORKPLACE RETENTION” examines the comparison between work values of Gen Y and Baby Boomer employees in the Indian perspective. The sample has been taken randomly and the respondents consisted of HR Recruiters, HR Specialists and HR Generalists across sectors. The findings of this report have brought out the sharp contrast in the expectations of the two generations; whilst the older generation are patient and continue working for a longer time in their organization, the younger and more restless generation is constantly seeking better opportunities be it in terms of salary or growth. It was also observed that GenY employees are willing to sacrifice family and relationships more than Baby Boomers in their quest for achieving professional pinnacles. These findings have practical implications for the recruitment and management of the emerging workforce.
Keywords: work values; generational differences; reward preferences; Gen Y vs. Baby Boomers in India.
Title: Comparative Analysis between Generation Y and Baby Boomers to Study Effects on Workplace Retention
Author: Bipul Singh, Raghav Kochhar, Sheeba Pathak, Smita Mishra
International Journal of Social Science and Humanities Research
ISSN 2348-3156 (Print), ISSN 2348-3164 (online)
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