Abstract: Many projects in Rwanda tourism industry have been initiated but with inconsistent financial risk management practices, the projects cannot be moved to the next phase of self-sustainability forcing them to seek external support either from the government or the financier. This may not be forthcoming immediately hence collapse of many such projects and this study analyzed the effect of project financial risk management practices on sustainable tourism growth in Rwanda. The following objective was the basis of the study: to establish the effect of financial risks practices management on sustainable tourism growth in Rwanda. The target population comprised of 130 employees who were the senior managers and line managers and supervisors of Kigali Cultural Village Project- Rwanda Development Board (RDB). A sample size of 98 was drawn using Yaro Yamane (1967) formula. Stratified random sampling was employed to sample the survey respondents from the target population. Data was collected using structured questionnaires and document reviews whose reliability and validity were tested at an index of 0.70. The Cronbach’s Alpha coefficient was used to measure the reliability on a 5-point Likert Scale for multiple items obtained from a pilot survey while content validation of the questionnaire was done by supervisors from the University. Descriptive statistics like tables, frequencies and percentages and correlation as well as regression analysis were used besides content analysis to indicate the relationship between the project risk management practices and sustainable tourism growth. Regression analysis was used to investigate the statistical significant effect of project financial risk management practices and sustainable tourism growth. The findings indicated that improving project financial risk management practices would significantly improve on sustainable tourism growth. The study recommends that governments of developing countries should focus on project financial risk management policies to promote sustainable tourism as a potential source of economic growth.
Keywords: Project Financial Risk Management Practices, Tourism Sustainability and Growth.
Title: Effect of Project Financial Risk Management Practices on Sustainable Tourism Growth in Rwanda: An Empirical Investigation of Kigali Cultural Village Project
Author: Sebastian Ongango Odunga, Jaya Shukla, Eugene Ndabaga
International Journal of Management and Commerce Innovations
ISSN 2348-7585 (Online)
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