Abstract: Recently all our protests has being broken down into extremely powerful words with an additional symbol ‘#’ which represents the entire essence of those which are called Hashtags. Nonetheless, there continues to be a substantial confusion among scholars, writers, and policymakers about how to integrate the viewpoints of a new wave of progressiveness into our national politics. Hashtag queerness, or feminist activism embodied by Twitter hashtags, has arisen as a potent tool for addressing gender inequities around the world. As social media has risen in popularity in the industry, so have queer viewers. LGBTQ+ individuals are increasingly generally tolerated and respected as society as a whole. Queer citizens have become a constituency with which media companies seek to reconnect after insulting them. Eventually, we demonstrate that queer fan hashtag movements are political initiatives aimed at changing both representational and institutional development practises by capitalising on the value of viewer input in a linked viewing context. This article draws on an analysis into the potentiality and limits of hashtag queerness in order to resolve an unresolved question which is what is the mechanism through which a queer hashtag evolves into a highly recognisable protest? However, in recent years, there have been movements that use fandom as a springboard to discuss other social problems rather than the object of fandom. These altered circumstances contribute to a growing sense that queer inclusion is at the very least a valid request. The campaigns we investigated for this article are #TakePride, #LGBTFansDeserveBetter, #LoveisLove, and mostly all other indian pride campaigns to intervene in both advocacy and activism and fans command of the platforms used by the industry to ensure viewer participation.
Keywords: Twitter hashtags, social media, media companies, media ecology.
Title: Hashtag Culture and queer representations with media ecology
Author: Roshny Jose
International Journal of Social Science and Humanities Research
ISSN 2348-3156 (Print), ISSN 2348-3164 (online)
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