Abstract: Kerala is a unique masterpiece of nature. Its mind refreshing salient features such as flora and fauna, cultural elements and all makes it the Gods own country. Each tourism destination in Kerala possesses its own specific versatility and so the tourist could experience enormous joy, satisfaction and unforgettable memories at all tourist spot. Generally a tourist expects and enquires about the natural beauty and memorable experience at a spot, but now a day’s tourists are concerned about the ethical background of that destination too. So the ethical values and principles are main key factors of promotion of modern day tourism industry. This study is a humble attempt to make clear the importance of ethical values in tourism spots in Kerala. The primary data collected from visitors and local communities of various tourism spots in Kerala.
Keywords: Code of Tourism Ethics, Ethical responsibility, Tourism destination, Ethical tourism.
Title: HEADSHIP AND SCOPE OF ETHICS IN TOURISM: A STUDY ON TOURISM SPOTS IN KERALA
Author: Sheeba Chandy, Dr.Biju.T
International Journal of Interdisciplinary Research and Innovations
ISSN 2348-1218 (print), ISSN 2348-1226 (online)
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