Abstract: In India the sudden and unprecedented growth in organized retailing poses a challenge to human resource development. With growing consumerism, unprecedented awareness, and a youth-hefty customer base, India is perceived as “Most Promising Land” for the Global and domestic retailers. According to AT Kearney’s 2007 Global Retail Development Index (GRDI), for the third consecutive year, India remained at the top retail investment destination among the 30 emerging markets across the world. Similarly as per the report of McKinsey Global Institute (2007), India is becoming the world’s 12th largest consumer market in the world. Thus Indian retail market is professed as potential goldmine and is attracting a large number of giant international and domestic players in anticipation of explosive growth. As per report by FICCI (2007) the organized retail sector had reached from 4% to over 20% by 2010, as the overall retail sector grew from $328 billion to $430 billion. With the emergence of organized retailing nature of employment has completely changed in retail. The skill expectations and performance levels are also much higher. This sector looks for skilled labour. The entire conceptualization of labour is also very different from that in unorganized retailing.
Keywords: Explosive growth, Retail Investment destination, Human Resource and Employment in Retail.
Title: Human Resource and Employment in Retail
Author: Dr. Varsha Hemant Borgaonkar
International Journal of Management and Commerce Innovations
ISSN 2348-7585 (Online)
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