Abstract: Society in the 21st century is being shaped by new and powerful forces. The most important among these includes the globalisation of economic activity. A growing importance has been accorded to knowledge and high Technology for participation in fundamental human affairs. This descriptive study is an attempt to know the impact of globalisation on rural life .The Universe of study comprises of landowners at village Ssukhera Khera in district Sirsa of Haryana .By using purposive sampling 145 households were selected from the Universe of 392 households .The study revealed that majority of the households are affected by the processes of globalisation such as privatisation, consumerist culture .Majority of the households are affected by the mobile culture. Only small percentage of households know about the negative impact of Terminator technology of BT seeds.
Keywords: Globalisation, Terminator technology, consumption pattern, crops.
Title: Impact of Globalisation and Multinational Agribusiness Companies on Agricultural Productivity and Life Style of People in Sukhera Khera Village (Haryana)
Author: Karamjeet Kaur
International Journal of Interdisciplinary Research and Innovations
ISSN 2348-1218 (print), ISSN 2348-1226 (online)
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