INFLUENCE OF TECHNOLOGICAL INNOVATION ON PERFORMANCE OF SMALL AND MEDIUM ENTERPRISES IN NANYUKI TOWN, LAIKIPIA COUNTY, KENYA

Dinah Kathure Majau, Dr. Mary Ragui

Abstract: The main objective of the study was to investigate the influence of technological innovation as a business process reengineering platform on performance of small and medium enterprises in Nanyuki town, Laikipia County, Kenya. The study employed descriptive and cross sectional research design to collect the views and opinions of the respondents. The target population was owners and employees of 1,150 small and medium enterprises in Nanyuki town. Stratified random sampling technique was used to select a sample of 10 percent of the target population. The unit of analysis was SMEs in Nanyuki town and the unit of observation was the owners and employees of these individual SMEs. Data was collected through a self-administered questionnaires.The findings showed that technological innovations were used to a moderate extent by majority of SMEs. The most common technological innovation used was new production processes and new product systems. This was indicated by the high contribution of technological innovation and office automation on the performance of SMEs. The study recommended that SME owners should strive to adopt new product systems to produce new products in the market thereby achieving a competitive edge which will result in increased performance.

Keywords: Technology, Innovation, Performance, Enterprises.

Title: INFLUENCE OF TECHNOLOGICAL INNOVATION ON PERFORMANCE OF SMALL AND MEDIUM ENTERPRISES IN NANYUKI TOWN, LAIKIPIA COUNTY, KENYA

Author: Dinah Kathure Majau, Dr. Mary Ragui

International Journal of Management and Commerce Innovations

ISSN 2348-7585 (Online)

Research Publish Journals

Vol. 5, Issue 2, October 2017 – March 2018

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INFLUENCE OF TECHNOLOGICAL INNOVATION ON PERFORMANCE OF SMALL AND MEDIUM ENTERPRISES IN NANYUKI TOWN, LAIKIPIA COUNTY, KENYA by Dinah Kathure Majau, Dr. Mary Ragui