Abstract: People are becoming more conscious about over all wellness. Caring about the state of health body and mind. With this, Nurture Wellness Village is an establishment that specializes in this area. It is a hotel, resort and spa that can be found in Tagaytay. It boasts a Filipino spa and pampering that provides local and foreign way of massaging, venue for all occasions, alternative medicines for chronic disease, wide span of landscape where friends and family can pay and bond, pools, bonfire places, a delightful restaurant and various hotel accommodation fit for a traveller’s budget and taste.
This study is about determining the push and pull factors of visiting the establishment as to create a management plan. The information gathered by the researcher is obtained via the website of Tripadvisor. Tripadvisor was chosen as it has been used for other studies and the most prominent site in the sector of travel. The data used in the study is from 2018-2019 and the respondents were gathered through random sampling as we rely on the site and is limited to the information given to the public. The visitors of the establishment were satisfied with the resort and found it over-all relaxing. In contrast with this, there were still challenges in each sector. The output was in line with the researcher’s objective as to pave way for improvement and enhance customer experience.
Keywords: Nurture Wellness Village, delightful restaurant, hotel, resort, customer experience.
Title: TOURISM EXPERIENCE MANAGEMENT PLAN FOR NURTURE WELLNESS VILLAGE
Author: Embradura, Kris Joan M., Ms. Irene Gueco
International Journal of Management and Commerce Innovations
ISSN 2348-7585 (Online)
Research Publish Journals
